I am a knowledgeable and skilled designer with over 19 years of experience in print, digital design and marketing. My goal and passion is to create highly successful marketing campaigns that drive results. Whether it’s for lead generation, brand awareness, or sales, my strategy is always to increase the bottom line. As an art director I managed a group of designers, photographers and dealt with all aspects of the printing process from getting quotes to uploading and proofing files for print. In my current position, I have been successful at developing, designing and deploying impactful marketing campaigns that generate leads and increase revenue.
In my free time, I enjoy spending time with my wife and three daughters watching movies or enjoying the outdoors. At the moment, my biggest hobby is wood working. It’s challenging at times which makes it highly rewarding in the end. COVID-19 has had an impact on all of us in one way or another. It has made me appreciate the things I took for granted. I miss going out to restaurants and attending all the local events in and around Denver, especially the many breweries.
Professional Experience
Marketing/Art Director 8/2011 – Present
Brokers’ Choice of America, Denver, CO
Responsible for the design and marketing of an insurance company.
- Maintain and update internal corporate branding
- Develop and design websites utilizing HTML, CSS and WordPress
- Design and evaluate results of marketing campaigns
- Increased marketing email list by 67%
- Organic SEO implementation and maintenance
- Developed and maintain brand guidelines
- Design ads, booklets and PowerPoint documents
- Design corporate branded identity packages for multiple clients
Art Director 4/2007-8/2011
Albuquerque The Magazine, Albuquerque, NM
Managed the art department for a fast-paced monthly magazine.
- Designed and laid out 300-page magazine every month
- Oversaw the art department; trained and managed all new designers
- Developed and maintained efficient production schedules
- Designed and maintained company websites from concept to completion
- Developed advertising campaigns for magazine’s many branded events
- Implemented a redesign of the magazine
- Directed and approved all email blasts
- Streamlined the design process by updating and maintaining style sheets
- Oversaw and approved the design of all sales sheets
- Worked closely with the editorial, sales and marketing departments
- Prepared all files for preflight upload
Production Manager 9/2005 – 4/2007
Quik Quarter, Albuquerque, NM
Managed the production department, designed and laid out multi-page weekly newspaper
- Oversaw and led a team of graphic designers
- Completed all designs on tight deadlines
- Designed and created layouts for newspaper ads of all sizes according to client specifications
Graphic Designer 9/2001 – 6/2005
American DJ, Los Angeles, CA
Designed ads, packages, catalogs, posters and logos.
- Balanced multiple projects while maintaining strict deadlines
- Worked closely with the art director in developing new and creative designs
- Photographed all new products
Education
Bachelor of Science, Marketing
Metropolitan State University of Denver,
Denver, CO
Honors: summa cum laude
Associates of Arts
Los Angeles Valley College,
Los Angeles, CA
Certificate in Graphic Design
Westwood College of Technology,
Los Angeles, CA
Skills
HTML
CSS
WordPress
Infographics
SEO
Layout
Google Analytics
Email Marketing
AB Testing
Video Editing
Copy Editing
Software
Adobe Photoshop
Adobe Indesign
Adobe Illustrator
Adobe Dreamweaver
Adobe Acrobat
Adobe Premier
Microsoft Word
Microsoft PowerPoint
Microsoft Excel
Final Cut Pro
Mac/Windows